Our Founders

Matthew King, CEO/Founder & Independent National Agent

Select a state to view license: AL – 3000942968 AR – 18923970 AZ – 18923970 CA – 410504 CO – 650087 DC – 3000800431 FL – W682594 GA – 3355320 IA – 18923970 IL – 18923970 IN – 3526348 KS – 1892397 KY – 1086136 LA – 903240 MD – 3000395661 MI – 18923970 MN – 40675460 M0 – 3000926188 NC – 18923970 NJ – 3000980815 OH – 1282747 OK – 3000926114 PA – 951627 RI – 3000968246 SD – 40594159 TN – 2482392 TX – 2570123 VA – 1162780 WI – 18923970

Matt King is the esteemed Founder of Immediate Burial Insurance and King Life Insurance, boasting over two decades of dedicated service in safeguarding families through comprehensive life insurance solutions.

His journey into the life insurance domain was deeply personal, ignited by the heartfelt mission to alleviate the financial burdens families face during life’s most challenging moments. This calling stemmed from a poignant family experience, rendering Matt profoundly attuned to the indispensability of robust burial coverage.

Beyond his professional endeavors, Matt’s life is richly woven with family values and commitments. As a devoted father and a cherished member of a close-knit family of five siblings, he embodies the very essence of the protection and security he pledges to his clients.

His recent relocation to Sarasota, Florida, alongside his beloved wife Elizabeth, further exemplifies his dedication to family, as they collectively embrace the noble task of caring for their aging parents.

Together with Elizabeth, who shares his professional dedication in the Life/Health Industry, Matt has created a sanctuary of love and care, not just for their 10-year-old son Joe but also for their rescued pets, Savannah and Romeo. Matt King isn’t just a name in the life insurance industry; he’s a guardian, a family man, and a compassionate ally to those navigating the complexities of life insurance and familial protection.

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Elizabeth King, Co-Founder/Operations Manager & Licensed Agent

Select a state to view license: AL – 3002721673 FL – G018593 GA – 3628429 KS – 20775781 LA – 1089887 MS – 10981609 NC – 20775781 PA – 1157677 RI – 3000968246 SC – 20775781 TN – 3002719226 TX – 3034691

Elizabeth King stands as a paragon of empathy and dedication in the realm of life insurance, driven by an unwavering passion for delivering peace of mind to families. Transitioning from her previous role as an astute online news editor,

Elizabeth has seamlessly integrated her innate curiosity and keen investigative skills into her current profession. Her approach is deeply personalized; she believes in the power of asking the right questions, delving into the unique narratives of each individual to ensure that their insurance coverage precisely aligns with their needs and aspirations.

At the core of her professional philosophy is a profound understanding of the emotional and practical nuances of life insurance. Elizabeth’s journey is not merely about providing policies but about forging lasting connections, offering reassurance, and crafting bespoke solutions that resonate with the heartfelt concerns of every person she serves.

With Elizabeth King, clients find not just an insurance agent, but a compassionate listener, a diligent advisor, and a dedicated partner in securing their family’s future.